OUR DIFFERENTIATED APPROACH
Strategic Approach

Through My Eyes Media is methodical and strategic in our approach. We work with clients to learn about their businesses, understand the competitive landscape and extract their vision and uniqueness. It is through this methodical approach that we outline a plan for development of social media content.

An Inspiring Creative Vision

Through My Eyes Media is obsessed with imagery. We love to use original creative imagery to tell your story. Our close interaction with our clients allows us to translate their vision into original imagery curated to develop an inviting social media feed that conveys their brand and attracts their target demographic.

Personalized and Client Centric

Through My Eyes Media’s goal is to ensure that a client’s Social Media truly reflects their brand and boosts their image. There are no cookie cutter questions or forms. Every step of the way, we work closely with our clients to ensure that the imagery, curation and overall product is what they envision.

Tailored Branding

On social media, images become the mechanism that conveys the brand and “talks” to a client’s target market. It is critical that a customer’s social media feeds are tailored to showcase their unique brand. Through My Eyes Media ensures that the imagery created and the overall curated feed developed captures the essence of a client’s brand and is unmistakably them!

SOME WORDS ABOUT JANICE

Janice Ozguc,
an artful engineer and photographer

Janice lives in the world of technology, art, strategic marketing and social media. She inspires everyone she meets with her enthusiasm and authenticity. Her skills and experience make a perfect combination to help companies portray their brand in a strategic, curated, creative way and attract desired customers. Read more about Janice in the Boston University ENGineer Magazine.

instagram as the new website homepage
For years now businesses have spent time making sure that their website is inviting, compelling and showcases their value. This WAS the place for people to check out a brand and get a feel for the company. The goal of the website was to create a compelling enough homepage that would make people explore further and ultimately convert them into customers. Times have changed! Now, the generation with the largest buying power, Millennials, no longer go to a website as their first look into a company or brand. Their first search is on Instagram, the “new website homepage”. It is becoming more important to create a compelling Instagram feed to drive followers, awareness and sales. Now, more than ever, it is important for a company to have an inviting, compelling, well curated Instagram page. A brand’s Instagram page should reflect the aesthetic and vibe of the company. It is the modern search engine, resulting in beautiful, well curated photos. Getting likes, comments and growing the follower base on Instagram becomes the seal of approval. The Instagram feed is the chance to show visitors who you are, inspire them to follow your account and turn them into customers!
motivation behind starting through my eyes media
Janice has many passions, including photography, brand marketing, strategizing, social media. She recognizes that the world is changing and Instagram is becoming the new website homepage. Janice realized there was an opportunity to combine many of her passions and help companies showcase and enhance their brand through social media platforms, particularly Instagram. Thus, Through My Eyes Media was born!
2017 ``power in the words of women`` campaign involvement
Janice was honored to be one of the ten women chosen to represent the Power in the Words of Women Campaign in the Eileen Fisher Wellesley store. Her “Power Word” was Education since education is what has enabled her to pursue different career paths that embrace her interests and passions.